Two Days on the Market and Not a Single Call!

When the sign goes up, and you officially list your home for sale on ListingDoor and the big selling portals, typically you can expect phone calls in about two weeks. Why does it take that long – you might ask – for your carefully planned and executed listing launch to reach buyers? We’re living in the information age where things happen at lightning speed, after all.

Let’s count those reasons:

  1. For one, there are hot spots where you can expect calls as soon as you hit the “go” button, but you may not be living in one. Grand Rapids, Austin, Las Vegas or Baton Rouge are a few of the markets where real estate activity is high.
  1. In forums of online real estate aggregators like Zillow and Trulia (now owned by Zillow), people are reporting it takes anywhere from two hours to four days just for a listing to appear.
  1. We sometimes have unrealistic expectations that the just-right listing price, beautiful photos and detailed description of our home will be an instant siren song. People lead busy lives. Hang in there. Buyers need time to add your contact information to their phone and put it on their to-do list.
  1. It’s a big real estate ocean – not a small pond – of listings. That’s not meant to be discouraging because there is also an ocean of buyers. . That is why a personalized listing in today’s crowded world is so important. It takes a little time to make buyer-seller connections, just as it takes time to meet your perfect match on a dating site.
  1. Real Estate marketing isn’t a science. The attractiveness of your listing is not directly correlated to the speed with which buyers respond within the first days of a listing. Information takes time to digest. If this seems like a vague answer, that’s because sometimes there’s no concrete explanation; it’s just the way the universe works sometimes.

Don’t throw in the towel. If you’re coming up dry somewhere between the one-day and two-week mark, it’s not a premonition of sluggish responses and problems selling your home. You may already be on the call list of 14 buyers; that’s one for every day you were biting your nails since you listed.

 Key Takeaways

  • Getting responses to your recently listed home take a little time, regardless of how
    attractive your listing may appear.
  • It’s normal to wait a couple weeks to get your first interested buyer.
  • Avoid unrealistic expectations. If the phone doesn’t ring as fast as you think it should,
    realize there are a lot of real estate listings out there. It takes time for people to make
    contact.